As far as I can tell (just looking at the existing frame factors), the positive sign convention for the motor contribution factors is:
Roll: right side down
Pitch: nose up
Yaw: nose to the right
Throttle (vertical / heave): up
Forward (surge): forward
Lateral (sway): right
Aside from the posts I already directed you to:
I don’t believe there’s a specific convention here - the idea is just to have counter rotation between opposing pairs of thrusters (e.g. all the greens should have one propellor orientation and rotate a particular way to generate thrust in the desired direction, and all the blues should rotate the other way).